This catalog was a combination of multiple different doctor brands in one place, so the overall design was meant to fit the umbrella brand of Healthy Directions, while allowing individual products and content pieces to draw the reader in.
The design was meant specifically for the holiday season and was a complete overhaul of the pre-existing catalog, removing copy for larger beauty images and holiday themes woven throughout.
The catalog for the Whitaker brand had suffered from multiple designers with different visions for the brand working on it over the years. This redesign brought the branding back to a central focus with consistent colors and themes.
Promotional mailer designed for the Dramatic Rescue product in Trilane branding.
Promotional mailer designed with Trilane branding to promote multiple products.
Promotional mailer designed with Sinatra branding for the Omega Q Plus Resveratrol with Turmeric product to emphasize the addition of Turmeric to a best-selling supplement formula.
I’ve had the opportunity to design multiple new labels for different brands to fit within existing branding, as well as a complete redesign of the Trilane Beauty labels and cartons.
